Virgin Mobile USA Believes in Melanie Oudin

Partners With World Ranked Teen Tennis Sensation

Comprehensive Relationship Includes $1,000,000 Donation to Homeless Youth with U.S. Open Win

WARREN, N.J., March 9, 2010 — Virgin Mobile USA has announced its sponsorship of tennis pro Melanie Oudin as she continues on her quest to become tennis royalty, trying to capture a WTA Championship at the 2010 BNP Paribas Open today in Indian Wells, California.

In celebration of the new sponsorship, Virgin Mobile USA is committing to donate — if Oudin wins this year’s U.S. Open in September — one million dollars to homeless youth organizations as part of The RE*Generation program, the company’s initiative to raise awareness for the issue of homeless youth in the United States.

“The RE*Generation initiative was founded by Virgin Mobile to empower young people to help less fortunate peers resurrect their lives. We’ve made significant strides in raising awareness and direct involvement with the troubling issue of youth homelessness, and having an ambassador like Melanie Oudin committed to this cause is very powerful,” said Bob Stohrer, vice president of marketing for Sprint’s Virgin Mobile brand. “Melanie’s ‘Believe’ mantra transcends tennis and naturally extends to the work we’ll do together.” (more…)

HallPass Media recently secured a deal for Cleveland Cavaliers’ forward Anderson Varejao to participate in an upcoming campaign with KeyBank. Varejao along with the Cleveland Cavaliers and KeyBank are asking fans attending the Cavaliers vs. Detroit Pistons game to take part in helping to break the Guinness World Record for the largest gathering of people wearing fleece blankets. An anticipated sellout crowd of over 20,000 will receive a limited edition Cleveland Cavaliers Snuggie blanket. Guinness World Records® Adjudicator Danny Girton will be in attendance to officially certify the new record. Once the record is achieved, every fan will receive a commemorative magnet certificate that will acknowledge they are a Guinness World Record holder.

MEMPHIS, TENN. (March 1, 2010) – In recognition of Hoops for St. Jude, a season-long fundraising program benefiting St. Jude Children’s Research Hospital®, the National Basketball Association is celebrating Hoops for St. Jude Week. From March 1-7, league players, coaches and basketball fans will help raise awareness and funds for St. Jude, one of the world’s premier pediatric cancer research centers.

NBA players Pau Gasol, Rudy Gay, Danny Granger, Shane Battier, Steve Blake and Kevin Love teamed up in December for Hoops for St. Jude by pledging to donate to St. Jude for each point scored throughout the NBA season. Each player will donate a minimum season-end gift of $20,000. In addition, the Denver Nuggets Head Coach George Karl joined the team and donated $20,000 to St. Jude. After announcing his recent diagnosis of throat and neck cancer, Coach Karl is encouraging NBA fans to support him by joining the Hoops for St. Jude team.

“I am ready to fight this battle and beat cancer. One of the greatest things I can do as I battle this terrible disease is to help children who are facing the same struggles,” said Karl, who is also a prostate cancer survivor. “Joining Hoops for St. Jude was an easy decision for me months ago and now I’m even more proud of my dedication to St. Jude. Basketball fans should support this great cause because we never know when cancer will touch our lives and the lives of our loved ones.”

NBA fans can join their favorite NBA stars in support of St. Jude by visiting www.hoopsforstjude.org. They can bid on auction items and make a one-time or monthly donation. Fans also can pledge per point scored by any Hoops for St. Jude team member during the remaining 2009-2010 NBA season. With a donation of $20 or more, fans will receive a commemorative Hoops for St. Jude lapel pin.

Hoops for St. Jude Week highlights include:

· Coaches Support Their Own: NBA coaches throughout the league will wear Hoops for
St. Jude lapel pins during the week in support of Coach Karl.
· Bid for Hope: Thirty NBA stars including LeBron James, Kobe Bryant, Shaquille O’Neal and Dwight Howard have donated autographed items for an eBay auction to run March 1-7 at www.hoopsforstjude.org.
· TNT and NBA TV Supports Hoops: NBA broadcast partners TNT and NBA TV will
help bring awareness of the program through special broadcast segments. TNT’s special
segments will include a George Karl profile to air on Thursday, March 4.
· Schools Joining the Hoops Team: In conjunction with the week-long celebration, students
around the country will begin participating in the school-based Hoops for St. Jude program
which encourages physical activity through basketball fundamentals while raising funds for
St. Jude. George Karl designed the special curriculum for participating schools.
· Team Members Videos Released: Exclusive videos will be released on March 1 at
www.hoopsforstjude.org featuring the players and Coach Karl encouraging NBA fans to
donate to St. Jude.

Hoops for St. Jude evolved out of the partnership between the NBA Summer League and
St. Jude in 2008. NBA coaches and executives are introduced to the St. Jude mission during the
NBA Summer League’s annual Tip-Off Dinner. For more information about the program, visit
www.hoopsforstjude.org.

About St. Jude:

St. Jude Children’s Research Hospital is internationally recognized for its pioneering work in finding
cures and saving children with cancer and other catastrophic diseases. St. Jude is the first and only
pediatric cancer center to be designated as a Comprehensive Cancer Center by the National Cancer
Institute. Founded by late entertainer Danny Thomas and based in Memphis, Tenn., St. Jude freely
shares its discoveries with scientific and medical communities around the world. St. Jude is the only
pediatric cancer research center where families never pay for treatment not covered by insurance. No
child is ever denied treatment because of the family’s inability to pay. St. Jude is financially
supported by ALSAC, its fundraising organization. For more information, please visit
www.stjude.org.

WHITE PLAINS, N.Y., February 17, 2010 — The USTA and U.S. Davis Cup Captain Patrick McEnroe announced today that John Isner, Sam Querrey and the world’s top-ranked doubles team of Bob and Mike Bryan will represent the United States in the 2010 Davis Cup by BNP Paribas first round match against Serbia, March 5-7, on an indoor clay court at the Beogradska Arena in Belgrade, Serbia.

Isner will be making his Davis Cup debut and Querrey will make his second appearance on the U.S. Davis Cup team, having played in the 2008 semifinal versus Spain in Madrid. This is the first time since 2000 that neither Andy Roddick nor James Blake will be on the U.S. Davis Cup roster – a span of 25 Davis Cup ties.

“We are very excited about John and Sam joining the Bryans to lead our Davis Cup team,” said U.S. Davis Cup Captain Patrick McEnroe, who has led the U.S. to a 16-8 record since taking over the team in 2001 and is now second all-time for most wins by a U.S. Davis Cup Captain behind Tom Gorman (18).

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The Coach of the Hoops for St. Jude team is battling cancer once again.  If anyone can fight this, we’ll bet on Coach Karl coming out a winner.   Coach Karl is passionate about our youth and fighting cancer. To make a donation to Hoops For St. Jude in his name, please visit www.hoopsforstjude.org.